Viewing Analytics

You can track the performance of your broadcast using the View option (represented by an eye icon) located beside the Start/Stop button in the Broadcast section. Follow these steps:

• Click on the Eye Icon beside the broadcast you wish to analyze.

• Before diving into the detailed view, you can also see numerical analytics at the top of the page, including:

  • Total Sent

  • Total Delivered

  • Total Read

  • Total Replied

  • Total Error

• A new page will open displaying a Pie Chart, which visually represents the broadcast data:

• Read: Percentage of users who have read the message.

• Unread: Percentage of users who have not yet read the message.

• Undelivered: Messages that haven’t been delivered to recipients.

• Errored: Messages that encountered an error and were not sent, as reported by WhatsApp.

• You can filter the data based on these statuses: Read, Not Delivered, Error, or Not Read. Once filtered, you’ll get a detailed view of the selected category. Additionally, you can open the chat of any specific number directly from the option available on the right-hand side of each record.

• You also have the option to export specific filtered data for further analysis or reference.

Note: This feature is not limited to Broadcasts — it also works for Sequence Campaigns, providing the same analytics and filtering capabilities.